Service Offerings
Market Size/Trends
We examine market trends/size based on collected information from key stakeholders, ranging from micro/macro economic and relevant industry factors.
Industry Structure
We're experienced in dealing with different players in the local market in the selected industry, providing clarity on the distribution network and featuring the occuring gaps / problems among major players in the local market.
Company Structure
We identify target company's local corporate structure, established from both primary and secondary research.
Competitive Intelligence
Grasp the local business of target companies (sales trends / promotions/ partnerships / sales channels)
Qualitative Research
We create and conduct various interview methods, including face to face interviews, products use test, consumer survey, telephone survey and mystery shopper.
Quantitative Survey
We organize internet/ street surveys, with the design and development of the research methodology as well as reporting of findings/results.
Customer Understanding
Conducting interview with potential/ existing customers to gain understandings of their needs and service requirement, decision-making structures and current vendors, outline existing / new product offering to untapped / existing segments.
Channel Understanding
Evaluating publicly available and disclosed information and data regarding channel partners / distributors and related stakeholders.
Opportunity Assessment
Analyze all potential market entry / growth options and examine them using matrix / score of attractiveness of all the market entry / growth options based on determined criteria.
Strategic Recommendations
Specific market entry / growth / business acceleration strategy, completed with the timeline, impact and recommendations on product portfolio, client priorities and positioning.